Laura Sullivan Cassidy is the founder of Soft Data, where they focus on life stories, including end-of-life narratives. They previously held significant editorial roles at SagaCity Media, Inc., shaping the voice of Seattle Met and overseeing the award-winning Bride & Groom publications. With experience in digital strategy at Nordstrom, Laura engaged in high-profile collaborations within the fashion industry and contributed to innovative brand campaigns. They also worked as the Head of Content at TraceMe, developing mobile-first storytelling for celebrities, and provided funeral support at Bonney Watson before becoming an outreach and community consultant for Recompose. Currently, Laura is pursuing further education at Hunter College.
Location
Seattle, United States
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