Sim Viney is an accomplished brand professional with extensive experience in brand management and marketing. Currently serving as Brand Lead at Red Bull since January 2022, Viney also holds the position of Senior Global Brand Manager at innocent drinks, a role started in September 2019, and previously managed brand campaigns for innocent drinks from April 2014 to March 2018. Prior experience includes serving as Brand Manager for SSP Limited, overseeing the strategy and commercial performance of multiple quick-service restaurant brands from April 2012 to April 2014. Viney's educational background includes a Bachelor of Arts in History from the University of Nottingham and completion of a MiniMBA in 2020.
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