Alanna Eichenberg

Sr. Paid Media Strategist at Red Door Interactive

Alanna Eichenberg is a marketing professional with a comprehensive background in paid media strategy and digital marketing. At Red Door Interactive, Alanna served as Sr. Paid Media Strategist, leading cross-channel campaign planning and execution, and previously held roles as a Paid Media Strategist and Sr. Paid Media Specialist, where Alanna managed media initiatives for enterprise-level clients across various digital channels. Prior experience includes positions at CG Life as a Digital Marketing Coordinator, where Alanna supported paid search and programmatic media efforts, and at Havas Edge as a Long-Form DRTV Media Intern, gaining cross-functional experience in client service, analytics, and media buying. Alanna began the marketing career as a Digital Marketing Intern at Hive Media Group, contributing to ad copy creation and performance reporting. Alanna holds a Bachelor's degree in Marketing from California State University San Marcos.

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