Jaime R. is the Director of Conversion Rate Optimization at Red Points, specializing in growth strategies and digital marketing. With a BSc in Business Management and Law and an Executive Diploma in Marketing and Sales from ESADE, Jaime has led marketing efforts in various sectors, including B2B SaaS and eCommerce. Previously, they served as Head of Marketing for Doctoralia España and were the founder and CEO of a successful digital marketing agency. Jaime is passionate about strategy implementation, team management, and applying technology to market opportunities, and they also enjoy mentoring startups and teaching at business schools.
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