Red Thread PR
Alyssa Bauer is a communications professional with a strong background in public relations and digital media. Currently serving as a Senior Account Executive at Red Thread PR since May 2023, Alyssa previously held positions as an Account Executive and Account Coordinator at Stern Strategy Group from January 2022 to May 2023. Prior experience includes working as a Junior Recruiter at Northpointe Staffing Professionals and contributing digital content at Rowan University as a Public Relations & Marketing Intern. Alyssa holds a Master of Communication and Media with a specialization in Digital Media from Rutgers University and a Bachelor of Arts in Public Relations from Rowan University.
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Red Thread PR
We’re about connection. Red Thread PR is Brownstein Group’s PR specialty agency that brings an integrated, multi-channel mindset to brands – connecting them to their customers, communities and industries. Any firm can promote, but we believe that authenticity will work hardest to build brand endurance. We connect our clients’ authentic stories to mainstream conversations through a modern mix of earned, owned, paid and shared media. We are the red thread.