Bill Livek

Bill Livek has extensive experience in the fields of audience measurement, data analytics, and consumer insights. Currently serving as a member of the Board of Directors for multiple organizations including red violet, Adstra, Tenetic, and CivicScience, Bill is also the Founder and Chairman of Symmetrical Capital, where focus is placed on investing in companies leveraging artificial intelligence. Previously, Bill held key positions at Comscore, Inc., Experian, and Rentrak, the latter as Vice Chairman and CEO, driving innovation in audience measurement for the film and television industries. Bill’s career also includes leadership roles at Simmons Research Bureau, Scarborough Research, and Arbitron, along with significant contributions to the Advertising Research Foundation. Bill holds a Bachelor’s Degree in Communication and Media Studies from Southern Illinois University.