Redbrain
Irene Bodega is a seasoned professional in digital marketing, currently serving as Senior PPC Traffic Manager at Redbrain since June 2021, after progressing through roles as PPC Traffic Manager and PPC Traffic Executive. Prior experience includes positions at Edge by Ascential, where Irene held titles such as Senior Marketing Insight Analyst and Marketing Insight Analyst, contributing to data-driven sales insights for ecommerce. Earlier career roles include various positions in ecommerce and customer service at Edge by Ascential and Hilton Hotels Worldwide. Academic credentials include a Master of Science in Food Economics and Marketing from the University of Reading and various digital marketing and research-related training programs.
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Redbrain
Redbrain is a strategic online shopping partner that uses cutting-edge technology to deliver incremental sales without impacting retailers in-house efforts. Using shopping data and innovative AI, Redbrain analyse eCommerce behaviour and product information to deliver new incremental sales and marketing share for online retailers. And the best part? All of our services operate on a CPA model, which earned our partners over £1 billion worth of incremental sales in 2023. You only pay on a Cost-Per-Action (CPA) basis so with minimal risk and to boost your market share, speak to Redbrain.