Maxime Chabot

Principal Strategy Director

Maxime Chabot currently holds the position of Principal Strategy Director at REF Digital since September 2025. Prior to this role, Maxime Chabot worked at LG2 from January 2018 to September 2025, holding various titles including Directrice principale, stratégie numérique, Directrice, stratégie numérique, and Stratège, Expérience numérique. Additionally, from March 2019 to October 2020, Maxime Chabot served as a Formatrice at L'inis - L'institut national de l'image et du son. Experience at O2 Web spanned from June 2012 to December 2017, during which Maxime Chabot was involved as a Stratège numérique, focusing on identifying client business objectives and leading teams in digital strategy development. Earlier in the career, a role as Directrice de comptes involved building client relationships and supporting business development. Maxime Chabot also had a brief stint as a Stagiaire en relations publiques at H+K Strategies UK. Educational background includes a Bachelor's degree in Public Relations, Advertising, and Applied Communication from Université Laval, completed in 2012.

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