Heather Thompson

Heather Thompson has progressive experience in digital user experience, analytics, and insights, focusing on data-driven strategies to support digital marketing and audience growth initiatives. They worked at Time Inc. as a Digital Marketing Manager, where they executed marketing programs and re-launched an e-commerce site, later becoming the Director of Audience Development and SEO, significantly increasing website traffic. At EBSCO Industries, they held the position of Audience Development and Analytics Director, developing strategies for audience growth across multiple brands. Currently, Heather serves as SVP, UX Director at Regions Bank, where they manage digital insights and optimization efforts. Heather is pursuing a BA in Public Relations from Auburn University.