Jérome Rissoan

Jérome Rissoan possesses extensive experience in marketing and CRM within the automotive sector, predominantly at Renault Trucks since 2002. As Manager Marketing Regional since 2010, Jérome has focused on regional marketing strategies, national marketing plan deployment, and local implementation support. Previous roles include Chargé CRM and E-Marketing, where responsibilities involved managing local e-marketing campaigns and CRM deployment, as well as serving as a key user for CRM in France. Jérome has also contributed to the ISEG Group as an instructor in marketing and communications, specializing in data and e-CRM strategies. Jérome's educational background includes a DUT in Statistics from IUT 2 Grenoble and a foundation year in Economic and Social Sciences from Université Jean Monnet Saint-Etienne.