Lucía Ploper is a seasoned professional in digital marketing and communications, currently serving as the Gerente de Publicidad y Marketing Digital at Renault Group since 2022. With previous roles including Gerente de Comunicaciones for Renault Colombia and Gerente de Comunicaciones at Groupe Renault, Lucía has extensive experience in strategic communications. They began their career in 2008 at Fiat Auto Argentina focusing on internal communication and have held various managerial positions across different organizations. Lucía earned a degree in Lic. en Comunicación Social, con Orientación en Gráfica from the Universidad Nacional de Córdoba in 2006.
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