Roxana Ghigea is an experienced professional in customer intelligence and public relations, currently serving as Customer Intelligence Manager at Renault Group since May 2019. Roxana specializes in providing customer and market insights, coordinating surveys, and conducting post-launch studies for Renault C and D segment cars. Previous roles at Renault Group include Social Listening Global CI Manager, Digital Content Team Lead, and Brand and Advertising Specialist, where Roxana implemented strategies and coordinated local campaigns across various media channels. Earlier experience includes public relations roles at Igloo Media and Radio France Internationale Roumanie, alongside a solid educational background with multiple degrees focusing on communication, public relations, and cultural anthropology from institutions including the National School of Political Science and Public Administration and the University of Bucharest.
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