REOME is biotech-powered prestige skincare brand, offering hero formulas designed to treat, nourish, and awaken skin.

Founded by Joanna Ellner in 2023, an award-winning beauty editor and brand consultant, REOME's mission is two-fold: i. to invigorate stress-compromised skin with clinically-proven highly specialised formulas, harnessing the power of biotechnology, and ii. to redefine skincare as an essential tool for daily decompression. 

It is our founding belief that to justify the existence of skincare in a saturated world, it must be superlative in every way. Each REOME formula is launched as a solo hero; slow-made, iterated, perfected and responsibly developed over time, to better meet the needs of our ever-more conscious skincare community and ensure optimal efficacy.

“REOME is the result of everything I know about skin science, coupled with my fingertip feel for what makes an incredible, sensorial product. I'm proud that REOME is leading the skincare revolution that will define the modern age.” — Joanna Ellner, Founder

REOME launched exclusively at Space NK in 2023, with one superlative skin serum–Active Recovery Broth, which generated super-fans worldwide, and sold out within 3 weeks. REOME is now available at Liberty [UK], Alex Eagle Studio [UK], The Store X [UK, Berlin], Olivine [MX], and Moda Operandi [USA]. 

Beauty & Cosmetics

Biotechnology

Health & Wellness

REOME

The London office focuses on supply chain efficiencies and innovative digital marketing strategies for direct-to-consumer growth.

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