Andrew Ford

Andrew Ford currently serves as the Chief Member Officer (Acting) and General Manager for Brand & Member Experience at Rest, where responsibilities include overseeing brand strategy and enhancing member engagement since June 2021. Prior experience at AMP from March 2012 to December 2020 includes roles such as Head of Marketing & Content, where leadership encompassed a 35-member team during significant periods including COVID-19 responses and the Banking Royal Commission. Additional roles at AMP involved transforming marketing functions and spearheading the company's first content strategy. Prior to AMP, Andrew Ford held positions at ipac, including National Head of Marketing, where a comprehensive marketing and brand strategy was developed. Andrew Ford's academic background includes a Bachelor of Economics with majors in Accounting and Economics from the University of Sydney.