Xavier Blais serves as a Partner and Executive Creative Director at Rethink since March 2015, having held various creative roles including Partner, Creative Director, and Creative Director/Writer. Prior experience includes freelance work as a Concepteur-rédacteur and roles at DentsuBos, Commun, and Cundari, all as a Concepteur-rédacteur. Educational qualifications encompass a Graduate certificate in Communications and Marketing from Université de Sherbrooke and a Bachelor's degree in Public Relations and Marketing from UQAM | Université du Québec à Montréal.
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