Joaquín Cubero

Joaquín Cubero is a seasoned marketing professional currently serving as the Marketing Manager at ReTree, a BCorp Company, since March 2025. Prior to this role, Joaquín held the position of Senior Marketing Manager at The Overview Effect from September 2023 to January 2025, where strategic oversight led to a 36% year-over-year growth in lead acquisition. Joaquín's extensive experience includes a tenure at CEMEX Ventures from December 2016 to September 2023, during which global marketing campaigns were optimized and acquisition results improved by 120% over six years. Additional roles include Communications Analyst and Marketing Communications Coordinator, complemented by a comprehensive educational background with multiple advanced degrees in Marketing, Business Administration, SEO, SEM, Web Analytics, and Journalism from prestigious institutions.