Ananda Brandão

Ananda Brandão has a diverse background in product management and project coordination. Ananda started their career at Gomus as a Trainee, where they gained experience in sales prospecting and project management. Ananda then transitioned to the role of Senior Account Project Manager, overseeing music branding projects and managing relationships with stakeholders.

Ananda then joined Geofusion as a Product Account Manager, where they utilized their skills in account management and product development. Ananda later moved to Indie Campers, where they served as the Product Manager, leading the product team and being responsible for the development and implementation of new capabilities. Ananda played a key role in ideation and planning for various projects, such as the e-commerce bookings funnel and CRM automation.

After their time at Indie Campers, Ananda joined Volkswagen Digital Solutions as a Product Manager. Here, they led a multidisciplinary team in the discovery, planning, implementation, and iterations of a system used by dealerships and end-customers in the VW digital services ecosystem. Ananda also handled roadmap creation, financial estimates, and data dependencies validation.

Currently, Ananda is working at Returnista as a Senior Product Manager, where they focus on revenue retention by reducing returns and leveraging exchanges for over 1,000 brands across Europe. Ananda leads product discovery and delivery initiatives, conducts strategic discovery and user research, and oversees OKR initiatives and product strategy ownership. Ananda has also contributed to analytics setup and event tracking, as well as hypothesis validation with B2B customers.

Throughout their career, Ananda Brandão has demonstrated a strong ability to lead cross-functional teams, drive product innovation, and successfully deliver impactful projects.

Ananda Brandão's education history is as follows:

From 2018 to 2020, Ananda studied at IADE, where they pursued a Master's degree in Design Management.

In 2017 and 2018, Ananda attended USP - Universidade de São Paulo, where they obtained a Master of Business Administration (MBA) degree with a focus on Marketing.

In 2013 and 2014, Ananda studied at the University of Minnesota and earned a Bachelor of Arts (B.A.) degree in Communication and Arts Management.

From 2010 to 2014, Ananda attended both Universidade Católica de Pelotas and Universidade Federal de Pelotas. During this time, they obtained a Bachelor of Technology (B.Tech.) degree in Produção Fonográfica from Universidade Católica de Pelotas and a Bachelor of Arts (B.A.) degree in Ciências Musicais from Universidade Federal de Pelotas.