Mike Cassetta

Mike Cassetta has an extensive work experience spanning over several companies. Mike currently holds the position of Vice President of Business Development at RevContent since April 2023. Prior to this, they served as the Director of Business Development at the same company from December 2020 to April 2023.

Before joining RevContent, Mike worked at Engine Media as the VP of Business Development & Enterprise Accounts from January 2015 to December 2020. There, they consistently exceeded revenue growth targets, leading go-to-market strategies, and managing Customer Success and Inside Sales teams.

From March 2011 to January 2015, Mike served as the VP of Customer Success & Strategic Account Management at Frankly Media. Mike achieved significant digital transformation and revenue growth for news and entertainment companies, developed sales and marketing plans, and led a team of Customer Success Managers.

Prior to that, Mike worked at WorldNow, where they held the position of Senior Manager, Operations and Customer Success from February 2005 to March 2011. Mike was responsible for launching and managing Automotive Classifieds and achieved significant revenue growth through process improvements. Mike also served as the Manager of Customer Success from October 1999 to February 2005.

Mike's career began at Comedy Central as a Sales Marketing Coordinator from June 1996 to October 1999.

Mike Cassetta graduated from William & Mary in 1996 with a Bachelor of Arts degree in History. In May 2022, they obtained two certifications from The Trade Desk Edge Academy: "Data-Driven Planning" and "Marketing Foundations."