Berkeley Baker

Berkeley Baker is a highly experienced marketing professional currently serving as Marketing Principal/Consultant at BAB Consulting since 2025, specializing in high-impact engagements for technology leaders. As a founding member of Community Built and an active participant in various marketing communities such as Audience & Income, RevGenius, and Exit Five, Berkeley fosters collaboration among B2B community builders and marketers. Previous roles include Head of US Strategic and Public Sector Field Marketing at JFrog, Field and Channel Marketing Leader at Illumio, and Federal and SLED Field and Channel Marketing Leader at Palo Alto Networks, showcasing a strong background in developing strategic marketing plans and go-to-market strategies. Berkeley's early career includes serving as Director of Global Marketing at Qlik, contributing to the company's IPO marketing leadership team, complemented by a solid educational foundation from Stanford University and San José State University.