CW

Carl Whicker

Team Manager: Principal Price Strategist At Revionics at Revionics, an Aptos Company

Carl Whicker has a diverse work experience spanning over 15 years. Carl began their career at Mothercare as a Junior Press Officer before joining Dixons Carphone as an Assistant Category Manager. Carl then progressed to become a Buyer and Category Manager before transitioning to Canon Europe Ltd. as a Commercial Pricing and Profit Specialist. Carl's expertise led him to their current role at Revionics, an Aptos Company, where they have excelled as a Price Strategist. Carl has held multiple positions within Revionics, including the roles of Price Strategist EMEA and Senior Price Strategist, before being promoted to Team Manager and Principal Price Strategist. Carl's focus has been on automating pricing strategies and using data-driven AI and machine learning to optimize pricing, promotions, and markdowns for leading retailers.

From 2004 to 2007, Carl Whicker attended Bournemouth University, where they obtained a Bachelor of Arts degree (BA Hons) in Marketing.

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Timeline

  • Team Manager: Principal Price Strategist At Revionics

    October, 2020 - present

  • Senior Price Strategist

    December, 2019

  • Price Strategist EMEA

    October, 2017