DC

Deedee Cole

Vice President, Walmart & Sam's Team Leader

DeeDee Cole currently serves as Vice President and Walmart Team Leader at Revlon Inc. since January 2018. Previously, DeeDee held the position of Vice President of Category Management and Consumer Insights at Ferrara Candy Company from May 2015 to December 2017, where responsibilities included developing the Category Management process and establishing go-to-market strategies. Earlier roles at Revlon included Vice President and Walmart Team Leader from June 2011 to May 2015, and Sr. Director of Category Management, focusing on strategic analysis and efficiency improvements. DeeDee also worked as Director of Category Management at Elizabeth Arden from June 2010 to May 2011, leading category initiatives to enhance market presence at Walmart and Sam's.

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