Laura Baird

Laura Baird, BS, MS, CIP II, is a seasoned professional with extensive experience in market research and competitive intelligence. Currently serving as a Senior Research Analyst at Reinsurance Group of America, Incorporated since August 2013, Laura has previously held roles such as Market Research and Competitive Intelligence Consultant and Senior Market Intelligence Analyst at various organizations, including Prior Lake, MN, and Optum (OptumHealth). Earlier career positions include Market Intelligence Consultant at Baird Information Services and Manager of Research Information Services at General Mills. Notably, Laura gained foundational experience as Manager of Library & Archives at the National Academies of Science - Institute of Medicine. Educational qualifications include a Master of Science in Library and Information Science from Simmons University, a Bachelor of Science in Liberal Arts and Sciences from Suffolk University, and certification as a Competitive Intelligence Professional II from the Fuld-Gilad Herring Academy of Competitive Intelligence.