Right Side Up
Brian Erdman is an experienced executive in client engagement and brand management, currently serving as Managing Director at Right Side Up since March 2023. Prior to this role, Brian held senior positions at VMLY&R COMMERCE and Saatchi & Saatchi X, focusing on driving growth for major retailers such as Amazon, Walmart, and Target. With a strong background in branding and strategic leadership at Interbrand and Brandimage, Brian has successfully managed large teams and complex client relationships across various Fortune 500 companies. Brian’s foundational experience in marketing and brand management at Procter & Gamble complements an impressive academic background, including an MBA from Indiana University's Kelley School of Business and a Bachelor of Science in Mechanical Engineering from the University of Cincinnati.
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