Candace Massari

Candace Massari is an experienced Affiliate Program Manager and Go To Market Consultant at Right Side Up since October 2025, providing expertise in developing affiliate marketing strategies and consulting for startups. Concurrently, Candace serves as a Meditation Teacher at Insight Timer, sharing tracks and collaborating with artists. Prior roles include Associate Director of Affiliate Partnerships at Fiat Growth, where Candace led growth strategies for Fintech brands, and Affiliate & Strategic Partnerships Manager at PROOZY. With a background at The Krazy Coupon Lady and Brad's Deals, Candace has extensive experience in editorial roles and affiliate management. Candace founded The Oregon Coupon Guide, focusing on money-saving tips in the Pacific Northwest, and has experience in management and audits from early roles at Kohl's and Lowe's. Candace holds a Bachelor of Science in Business Administration from Oregon State University.