Carla Tafur Sialer has a solid background in commercial development and campaign strategy within the insurance and banking sectors. Currently serving as the CRM Growth Specialist and Campaign Strategy Specialist at Rimac Seguros y Reaseguros since October 2019, Carla has advanced through several roles focused on digital acquisition and channel development. Prior experience includes positions at Banco de Crédito BCP as a professional intern in change management and as a commercial assistant at Universidad de Piura. Carla holds a degree in Business Administration from Universidad de Piura, reinforced by studies at Universidad Carlos III de Madrid.
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