Jessica G is the Co-Founder and CEO of Polaris Insights, a position held since November 2024. Prior to that, Jessica served as Deputy Director of Data Services at the Office of Management and Enterprise Services from January 2023 to November 2024. Jessica's experience at SONIC spanned from August 2018 to January 2023, where roles included Director of CX Strategy - Digital and Multi-Channel Marketing Manager. At Sally Beauty, from July 2016 to July 2018, Jessica was Sr. Manager of CRM and Loyalty and CRM Cross-Channel Strategy Manager, focusing on executing targeted CRM campaigns through various channels. Jessica's earlier career at DentalOne Partners from August 2008 to July 2016 included several positions such as Associate Manager of Marketing and Credentialing Specialist, where strategic marketing campaigns and operational efficiencies were developed and implemented across a large network of dental practices.
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