Luciana Valdez is an experienced digital marketing professional currently serving as Gerente Canales Digitales at Rimac Seguros y Reaseguros since November 2021. With a strong background at Interbank from August 2012 to October 2021, Luciana held various roles including Subgerente Growth Hacking, focusing on digital sales growth and channel adoption, and Subgerente Marketing Digital, where campaign leadership resulted in measurable business impact. Previous roles include Jefe Canal Web and Ejecutiva Senior Marketing Digital, with early experience at Belcorp and Proyekta. Luciana holds a Bachelor's degree in Communications, Advertising, and Marketing from Universidad de Lima and completed a program in E-Commerce at ESAN in 2012.
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