Yan Autphenne

Yan Autphenne is a seasoned digital growth marketer and currently serves as the Senior Manager of Conversion Rate Optimization at RingCentral, where they lead web A/B testing efforts to enhance eCommerce and drive marketing-generated pipeline growth. Previously, Yan held various roles, including Director of New Media at Universal Motown Records Group, where they oversaw the production of over 100 artist websites, and Senior Manager of Digital Marketing & Optimization at Citrix, where they established a conversion optimization program that significantly increased revenue. Yan's extensive experience spans multiple industries, from music to technology, always focusing on improving user engagement and conversion paths through data-driven strategies. They have a Bachelor's degree in Communications from Iona College and continue their education at the University of Michigan and the International Community School in Addis Ababa, Ethiopia.