Lori Shaffron is an experienced franchise executive with over 30 years in sales leadership, demonstrating a strong service-minded approach. They have a proven track record of significantly increasing market share, including a 500% sales growth during their tenure as Vice President of Franchise Development at Sarah Adult Day Services. Currently, Lori serves as the Senior Director of Franchise Sales at Rita's Italian Ice, where they continue to drive franchise success through innovative strategies and training programs. Their extensive background includes roles in various companies, where they have consistently excelled in contract negotiations and lead generation.
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