RIX Rewards
Pascal Haider is a Chief Executive Officer with RIX GROUP AG, where Pascal supports brands globally with customized rewards to increase market share and brand loyalty sustainably. Pascal is also the Co-Founder & CEO of Cheeer and a Lecturer at SIW - Höhere Fachschule für Wirtschaft und Informatik AG. Additionally, Pascal is a Member of the Executive Board at the Austrian Business Council and the Co-Founder & Board Member at Entergage. With previous experience as the Director of Sales at Groupon and Executive Assistant to the Board at Mahrberg, Pascal holds a Master in International Management from Universität Liechtenstein and a Master of Business Administration (MBA) from the University of Gloucestershire.
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RIX Rewards
Many businesses put a special emphasis on people centricity, but stop thinking about them when it comes to their sales promotions. RIX supports brands with experience based rewards that puts the people at the center. This naturally leads to an increase in revenue, market share and brand loyalty. In order to meet the Marketing and Sales targets without jeopardizing the long term success of a brand, RIX Rewards has developed a way to motivate transactional behaviour with the help of experiences that add value to the consumer on an emotional level. With RIX‘s creative reward solutions consumers are offered an appealing journey that matters to them when they buy a product or engage in desired behaviors. The buyer connects this experience with the product & brand and thereby creates a positive association with the brand that extends way beyond the purchase itself. All this results in word-of-mouth marketing, increased awareness, a boost in market share and longer lasting brand loyalty for the brand. As a global company with many top tier international clients and over a decade of experience, RIX has established itself as a global leader in offering people centric promotional campaigns.