Daniela Novelli

Daniela Novelli is a seasoned Brand Manager at Rizobacter, with experience in positioning and marketing communications since June 2021. In this role, Daniela plans and implements marketing strategies while also serving as the Marketing and Communication Manager for the Crop Nutrition and Biostimulation business unit, supporting product managers across Argentina and Latin America. Previous positions include Marketing and Communication Manager at Bioceres Semillas and Communication Analyst at the National Institute of Agricultural Technology. Daniela holds multiple degrees, including a specialization in Brand Construction, Marketing, and Communication from Universidad de Ciencias Empresariales y Sociales, and a Licentiate degree in Social Communication from Universidad Nacional de La Plata. Contributions to academic settings include consulting for thesis projects at the National University of La Plata.