The Retail Jewelers Organization (RJO) is the nation’s premier buying group for independent jewelers. Since 1966, we have built a trusted network where retailers and vendors come together to strengthen relationships, grow businesses, and advance the jewelry industry.

RJO members enjoy exclusive buying opportunities, educational programs, and peer-to-peer connections that support both personal and professional success. With nearly 1,200 independent retailers and the industry's leading vendor partners, RJO fosters a collaborative community that ensures independent jewelers can thrive in today’s competitive marketplace.

Our mission is simple: to provide the resources, education, and partnerships that help jewelers succeed—today and for generations to come.

At RJO, we provide exclusive member benefits and buying opportunities, industry-leading education and professional development, and a supportive network of peers and trusted vendor partners. Our national buying shows and events bring the community together, creating opportunities for growth, collaboration, and long-term success.

We believe stronger together isn’t just a saying—it’s how we do business.

RJO Inc

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