Jonathan Crawford

Jonathan Crawford is an accomplished product and merchandising professional with extensive experience in the action sports and apparel industries. Currently serving as VP of Product at Roark since March 2024, Jonathan previously held key positions including Director of Global Merchandising for Billabong Men's from December 2022 to March 2024, and Vice President of Product & Merchandising at Rastaclat from January 2022 to December 2022. Jonathan's career also includes a significant tenure at RVCA as Global Director Of Men's Merchandising, along with various roles at Hurley, where foundational successes in merchandising and product strategy were achieved. Jonathan's educational background includes a Bachelor's degree in Sociology from UC Santa Barbara.