Sefi Bar

Sefi Bar is the CEO at Robin Ruth, bringing extensive international experience in management, strategy, marketing, and operations. Previously, Sefi held senior positions at renowned companies such as Lexus Israel, where they exceeded sales and profit projections for six consecutive years, and Tinto Investments, where they served as Managing Director North America. With a strong foundation in behavioral studies and business administration from The College of Management Academic Studies, Sefi has demonstrated superior interpersonal skills and a dynamic leadership style throughout their career. Additionally, Sefi has founded and led several start-ups, showcasing their passion for innovation and excellence in customer service.