Roborock manufactures and markets robotic vacuum cleaners for stores throughout China.

Manufacturing

Robotics

Roborock

Roborock's headquarters in Beijing, China

This department oversees the management and coordination of business activities across multiple regions.

Global Operations

The Marketing Team at Roborock is responsible for promoting and establishing the brand's presence in various global markets, particularly in the U.S. and Europe. They develop and execute marketing strategies, manage online sales campaigns, and leverage consumer insights to drive product awareness and engagement. Additionally, they focus on digital marketing and social media initiatives to connect with customers and enhance brand loyalty across diverse regions.

Marketing Team

This department focuses on driving sales effectiveness and supporting the sales process through strategic initiatives and operational support.

Sales Operations

This department manages communications and relationships with the public and media to enhance the organization's image.

Public Relations

This department is responsible for planning, executing, and managing marketing strategies to promote products and services.

Marketing Department

This department oversees the strategic direction and operations for country-specific initiatives and business activities.

Country Management

The Marketing and Communications team at Roborock is responsible for developing and executing strategies to promote the company's robotic vacuum cleaners across various markets. They focus on crafting compelling messaging, managing public relations, engaging consumers through social media, and tailoring marketing efforts for specific regions, particularly in Western Europe and the US, to drive brand awareness and sales.

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Other teams

Marketing Team

Sales Operations

Public Relations

Marketing Department

Country Management

Marketing and Communications