Justin Wei founded Sprinkles in 2006 and served as a Business Analyst at McKinsey & Company from 2003 to 2005. They worked as an Associate at Stockbridge Investors from 2008 to 2010 and as a Global Consumer Sector PM at Passport Capital from 2010 to 2017. From 2017 to 2023, they were a Partner and Consumer Analyst at One01 Capital LP. Currently, Justin is the Owner of RobotLAB Los Angeles West, a position they have held since 2025.
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