Shauna Mackey is a seasoned marketing professional with extensive experience in both digital and traditional marketing strategies. Currently serving as a Senior Marketing Executive at ROBUS Lighting, Shauna manages comprehensive campaign activities, optimizes digital channels, and develops social media strategies. Previous roles include Freelance Marketing at SM Marketing & Communications, where Shauna created bespoke marketing plans and executed digital advertising, and Marketing Manager at Irish Tax Rebates, focusing on promotional strategies and campaign performance. As a Marketing Executive at Finlay Motor Group, Shauna utilized multimedia marketing methods, while earlier experience included sports reporting and communications roles, showcasing a diverse skill set in media, branding, and customer engagement. Shauna holds a Bachelor’s Degree in Media and Public Relations from the Institute of Technology, Carlow.
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