Ismael Moreno is a seasoned professional in digital growth and marketing with extensive experience in the pharmaceutical and communication sectors. As a Digital & Growth Manager at Roche since October 2020, Ismael has led initiatives across EMEA and LATAM to enhance customer engagement through account-based experiences. Prior roles include serving as Comms and Business Development Lead at BK: Bildung und Kommunikation, where Ismael co-developed a Go-to-Market strategy that increased revenue by 40%, and as Communication and Marketing Lead at Colchas Stalder, achieving a 20% rise in brand awareness. Ismael holds a Master of Arts in Communication and Media Studies from the University of Applied Sciences and Arts Northwestern Switzerland and has completed multiple specialization courses in creativity, UI/UX design, and agile methodologies.
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