Preetham Lawrence is a design leader based in Canton Zürich, Switzerland, who specializes in creating scalable digital experiences and brands. They have extensive experience in customer-centric transformations, having held roles at Roche and Novartis where they led strategic programs and shaped comprehensive product strategies. Preetham's background includes work as a Graphic Artist and Cartoonist, as well as creative roles at EF Education First. Currently, they are pursuing an MBA in Innovation, Leadership, and Consulting at York St. John University. In addition to their professional pursuits, Preetham is a triathlete and enjoys biking and wildlife photography.
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