Seth Peacock

Director Of Instrument Software Development at Roche

Seth Peacock is an experienced technology professional currently serving as the Director of Instrument Software Development at Roche, where responsibilities include providing vision and oversight for system software development with a budget exceeding $17 million. Previous roles at Roche involved modernizing software to enhance market share in Asia Pacific, successfully leading multiple agile teams, and rescuing critical projects from delays. Seth also excelled as an Agile Product Owner, applying lean agile software design principles in developing in-vitro diagnostic systems. Prior experience includes a Technology Manager position at NBCUniversal, overseeing a large global staff and managing significant budgets. Seth holds a Bachelor of Science in Technology Management from Northern Arizona University and an Associate of Arts in Liberal Arts from Pima Community College.

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