Katherine Steinberg

Katherine Steinberg has a diverse work experience, beginning in 2017 when they became self-employed as a Content Creation & Influencer Campaign Manager. In this role, they executed micro-influencer gifting campaigns for indie beauty brands, sourced on-brand influencers, drafted comms and content moodboards, managed shipments, and created post-campaign KPI reports for clients. Katherine also managed the social media community for indie beauty brands, responding to direct messages, engaging with comments and tags, and reporting sentiments back to clients.

In 2019, Steinberg took on two roles. The first was as a Community Marketing Associate for Zyper, where they built authentic and loyal brand communities for clients such as Sephora, Net-A-Porter, and General Mills brands. Katherine also managed end-to-end community management, including sourcing, on-boarding, and retention, and maintained client social media community health. Additionally, they were a Beauty & Wellness Tastemaker for Verishop, where they maintained a tastemaker profile on the site, wrote user-facing copy promoting benefits of selected merchandise featured, and served as a relatable and knowledgeable face on best beauty product offerings available on site.

Steinberg's most recent role was as a Social Media & Influencer Marketing Coordinator for Volition Beauty, where they managed the brand's social media content schedule in tandem with the marketing schedule and company initiatives, scaled digital following and engagement, and wrote all customer-facing copy for social media channels. In 2020, they took on the roles of Brand Manager and Social Media Manager at Rocksbox.

Katherine Steinberg attended the University of San Francisco from 2018 to 2020, where they obtained a Master of Business Administration - MBA with a focus in Marketing and Data Analytics. Prior to that, they attended the University of California, Santa Cruz from 2013 to 2017, where they earned a Bachelor of Arts - BA in Cultural Anthropology.