Will Morse is a conscientious professional with 23 years of experience in the sports betting industry. They began their career in retail before advancing into web content management and operations, developing a strong foundation in sportsbook structure during the online gaming boom. As Head of Trading Product at Pragmatic Play, Will leads the development of new trading platforms and manages product onboarding processes. Their expertise includes implementing advanced sports betting opportunities and improving risk systems across various brands. Will's commitment to innovation and efficiency has driven successful projects throughout their career.
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