Ashwin Natesan

Senior Software Engineer

Ashwin Natesan is a Senior Software Engineer at Roku since March 2024, with significant prior experience at Ittiam Systems Pvt Ltd, where roles included Principal Engineer, Lead Engineer, and Senior Engineer from January 2012 to March 2024, focusing on HEVC Encoder technologies. Notable contributions include developing an innovative RDOQ algorithm for quantization coefficient selection, which minimizes search points in the parameter space while reducing quality loss compared to brute-force methods, as well as creating a CU tree selection algorithm using agglomerative clustering for optimal configurations. Ashwin's career began as a Software Engineer at Aricent Group in 2011, following a Bachelor of Engineering degree in Electronics and Communication from B. M. S. College of Engineering, completed in July 2011.

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