Luis Bianchi is an experienced marketing professional with a strong background in international marketing and business development, particularly within the LATAM region. Currently serving as the Director of Marketing, International / LATAM at Roku Inc. since August 2019, Luis previously held key marketing roles at Philips TV & Sound and Philips, where responsibilities included leading marketing strategies for Smart TV products. Luis's career began at Globo as the Engagement & Ad Sales Marketing Manager and includes experience as a Marketing Specialist at Ferrero. Luis holds an MBA in Marketing from ESPM Escola Superior de Propaganda e Marketing and a Bachelor's degree in Business Administration from FGV - Fundação Getulio Vargas.
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