Mike Shaw

Mike Shaw is an accomplished professional in the advertising and technology sectors with extensive experience in leadership roles. Currently serving as the Director of Ad Sales EMEA and International Ad Sales at Roku since November 2019, Mike has a proven track record of driving revenue growth and connecting consumers with streaming content. Prior to Roku, Mike held several key positions at dataxu, including VP of International, where responsibilities encompassed overseeing EMEA operations and reporting directly to the CEO. Mike's earlier tenure at Comscore included roles such as VP Sales for UK & Ireland and managing the commercial team for advertising and audience solutions. Additional experience includes business development at SmithBayes and account management at Forrester Research, with an initial role as a Staff Engineer at Hewlett Packard Enterprise. Mike earned a Bachelor’s Degree in Business & Finance from the University of Brighton and A-Level qualifications from St Austell College.