Roll'd was born from a craving for fresh, vibrant Vietnamese street food. Inspired by the bustling streets of Vietnam and the authentic flavors of family recipes, we set out to bring the excitement and deliciousness of bánh mì, phở, and other Vietnamese classics to the world. We're passionate about using high-quality ingredients, crafting dishes with care, and sharing the unique culinary experience that makes Vietnamese food so special.

At Roll'd, we're more than just fast food; we're a community built on a love for bold flavors and shared experiences. We believe in creating a welcoming and energetic atmosphere where our customers can connect over delicious food and our team can thrive. From our signature rice paper rolls to our flavorful noodle soups, every dish is a reflection of our commitment to quality, authenticity, and the vibrant spirit of Vietnamese cuisine.

On a mission to share our love of Vietnamese food, we're growing our number of store locations, our franchise network and our support office team!  Want to be a part of all this? Follow us on LinkedIn to stay updated on exciting new opportunities, delicious food, and the latest Roll'd news!

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Roll'd Hospitality Group

Bao Hoang

This department manages food preparation and kitchen activities to ensure high-quality culinary services.

Culinary Operations

This department oversees the operations and support for multiple franchise units.

Franchise Management

This department manages shift operations and supervises personnel to ensure seamless workflow.

Operational Oversight

This department focuses on managing and supporting franchise businesses to ensure operational success and compliance.

Franchise Operations

This department manages customer interactions and ensures a positive experience for all visitors.

Guest Services

This department oversees and manages the performance and development of staff within various operational areas.

Roll'd Hospitality Group

Org chart

Teams

Culinary Operations

Franchise Management

Operational Oversight

Franchise Operations

Guest Services

Supervision Services

Offices

Roll'd Hospitality Group

Org chart

Teams

Culinary Operations

Franchise Management

Operational Oversight

Franchise Operations

Guest Services

Supervision Services

Offices

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