Established in 1973, Roots is Canada’s leading lifestyle brand known around the world for its premium leather goods, apparel and accessories, with more than 120 retail locations in Canada and the United States, and more than 100 in Asia.

Apparel & Fashion

Roots

This department focuses on the design, development, and implementation of ecommerce solutions to enhance online shopping experiences.

Ecommerce Development

This department is responsible for managing sales activities and fostering customer relationships to drive revenue.

Sales Department

This department oversees the operations and performance of retail stores, ensuring efficient management and customer satisfaction.

Retail Management

The Directors & Senior Management team at Roots is responsible for strategic planning, overseeing key business functions, and ensuring the company's operational excellence. This includes leadership in finance, marketing, legal affairs, international business development, quality assurance, and application development, among others, to drive the company's growth and maintain its reputation as a leading lifestyle brand.

Directors & Senior Management

The Marketing and Product Development team at Roots collaborates to design, market, and promote the brand’s high-quality leather goods, apparel, and accessories. This team combines creative vision with strategic digital and traditional marketing efforts to drive brand awareness and growth across global markets. They ensure that products meet market demands while upholding Roots' reputation for premium craftsmanship and authentic Canadian style.

Marketing and Product Development

This department is responsible for managing product selection, visual presentation, and purchasing strategies to optimize retail performance.

Merchandising and Buying

The Operations and Project Management team at Roots ensures seamless operational efficiency and project execution across all retail locations. This includes overseeing technical education, customer service, facility management, purchasing, retail operations, and innovation in project delivery. The team works collaboratively to maintain store standards, improve processes, and support the company's growth objectives.

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Other teams

Sales Department

Retail Management

Directors & Senior Management

Marketing and Product Development

Merchandising and Buying

Operations and Project Management