Jorge Heraud is the Chief Executive Officer of TerraBlaster, where they leverage their extensive experience in agricultural technology and robotics. They served as the CEO and co-founder of Blue River Technology from 2011 to 2024, focusing on innovative machine learning solutions that significantly reduced herbicide usage. Previously, Jorge held various engineering and leadership roles, including Vice President of Automation & Autonomy at John Deere and engineering positions at IBM and Trimble Navigation. They are currently a board member for multiple organizations, including GPR and FORT Robotics, and completed the Alfred P. Sloan Fellowship at Stanford Graduate School of Business.
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