Michael Bedard currently serves as the Director of Marketing & Business Analytics at ROR, a position held since September 2025. Prior to this role, Michael was the Head of Marketing Intelligence at Converge from November 2013 to August 2025, where responsibility included leading direct marketing initiatives focused on analytics and media optimization. Michael's earlier experience encompasses positions such as Senior Analyst at Organic and Manager of Targeting at Valassis Marketing Solutions, where significant contributions included innovative solutions that generated substantial revenue growth and recognition among peers. Michael's career began as a Project Manager at PMH Caramanning. Educational qualifications include a Bachelor of Science in Community Development and Public Administration with a focus on Industrial Engineering and Accounting from Central Michigan University.
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