Gavin Smith

Gavin Smith is a seasoned marketing professional with extensive experience in growth strategy and search engine optimization. Currently serving at Roxor Group since October 2023 in a marketing capacity, Gavin previously held the position of Head of Growth at OnBuy from January 2023 to October 2023. Prior roles include Head of Trading and Customer Acquisition and Head of Acquisition at Buy It Direct Ltd. from August 2015 to October 2022. In earlier positions, Gavin has worked as SEO Strategy Manager at Epiphany Search and Head of SEO at Summit Media, as well as Group Head of Search at JD Sports Fashion plc. Starting as a Senior SEO Analyst at Epiphany Solutions Ltd., Gavin cultivated expertise in optimizing client websites for notable brands, developing campaign KPIs, and managing link generation campaigns throughout a successful career in digital marketing and customer acquisition.